Shanghai Tech WriterTechnical Writing, Technology, Web2.0, Google, Shanghai, China

Continuing from my first Google Analytics report from last month, I’m going to post a few stats about Shanghai Tech Writer every month. Not that anyone cares to read, but I’d like to record and reflect about a few interesting stats for my own entertainment and record. It’d be cool to look back 5 years later and see where this blog has taken off. For one thing, I had an RSS readership of only 10 people half a year ago. Now I have over 50 RSS subscribers!

August 2008

Map Overlay

Thoughts About Stats from This Month:

1. The Bounce Rate went from 25% in July to 9.5% this month!! I thought 25% was pretty decent, but 9.5% is pretty kickass! That means more than 90% of all visitors (or 9 out of 10 visitors) find my blog relevant/interesting, even if the majority of them (67%) are first time visitors!
2. Main sources of traffic comes from referrals, search engines, social networking sites, and blog directories. Thanks to Scott and Aaron from DMN Communications and Tom at Idratherbewriting for driving lots of traffic to my blog. Social networking sites like Twitter and WriterRiver also brought quite a number of visitors. In addition, I submitted Shanghai Tech Writer to a few blog directories.
3. Who in the world is ‘ayesha dawson’ and why is that the #1keyword search that brings visitors to my blog?
4. Six of the top 10 posts are Shanghai / China related!
5. The few Picasa template reviews I wrote several weeks ago brought a lot of traffic. I haven’t had a chance to finish reviewing the rest of the Picasa templates, but when I do, I’m sure that’ll bring even more traffic.
6. People’s average attention/reading span (from reading my blog) has gone up from 3 minutes to almost 5 minutes!
7. The browser war between Firefox and IE is very close, with Firefox in the lead by 2% if you add up all the different OS. But Window still dominates the market by a whopping 87%!
8. Our internal techcomm newsletter (at National Instruments) featured an article about my blog. That brought a lot of traffic as well. I’ll be posting that article later.